Thursday, September 11, 2025

When is a Lens a Camera?

Time to read and re-read about small digital capture technology. Antonio G. Di Benedetto's article, Why does Apple think three lenses are eight lenses?, in The Verge offers some insight. There are still fixed apertures and sensor megapixel counts and focal length measurements. There is marketing math that makes three into eight lenses: macro, 0.5x - 13mm, 1x - 24mm, 1.2x - 28mm, 1.5x 35mm, 2x - 48mm, 4x - 100mm, 8x - 200mm. Then there is this "Fusion camera system" in the mix.